Two weeks ago Gonzo was nice enough to post my article “Logo Design Tips to Make Your Brand Pop”.  Those were tips I learned working as a graphic artist at Blue Soda Promo.   Blue Soda Promo is an e-commerce promotional products company that imprints company logos on everything from custom …

A logo is a graphic, typeset or combination of both that companies and individuals alike can use to promote their brand.  A logo becomes the image that embodies a specific entity, anything from an international enterprise to an individual’s blog.  A logo can be the most important aspect of a …

Design firms use questionnaires to help identify their clients’ needs. The questionnaire below is a translation of my Dutch Logo-Questionnaire and may be used as a basis for creating one of your own. Sometimes, getting information out of a client can be a little like pulling teeth. A great research …

Often people don’t know which logo-style is best for their company, it’s getting even worse when they aren’t even aware of the fact that there are several logo-styles. In this following article, I will describe the different logo-styles and when best to use but first, lets start with the main purpose of a logo. What’s the main …