Many of us spend a lot of time working on marketing strategies to reach prospective clients. In fact, that’s the bottom line of most marketing efforts. But there’s a smarter way to develop business. It’s in getting those sought after clients to come to you. That sounds easy, but of course …

It’s one thing to work as a freelance designer, web developer, illustrator, journalist, copywriter—pick the description that suits you best—to cover expenses and pay your bills. Playing at the level where you’re meeting your commitments is something to be proud of. But still, that just-enough lifestyle brings with it a …

Presentation skills are important for everyone who’s involved in sales, and creative designers, copywriters, illustrators, web developers and the like are no different. Are your sales presentations helping you win the business, or are they making your prospects wonder if you’re the best person for the job?   Your presentations …