Logo Products to Promote your Brand
Posted on: August 11, 2010 | Category: brand identity | 8 Comments
Presenting a guest-post by Jana Tropper, Jana writes frequently for Quality Logo Products. She has several years of experience as both a writer and a marketer.
There’s nothing quite as powerful as putting your brand in the hands of your customers. Literally. Sometimes it means a close up of a company name while chewing on a pencil or and others it’s being reminded of a favorite [ read more .. ]
My Logodesign Questionnaire for Clients
Posted on: April 20, 2010 | Category: brand identity | 7 Comments
Design firms use questionnaires to help identify their clients’ needs. The questionnaire below is a translation of my Dutch Logo-Questionnaire and may be used as a basis for creating one of your own.
Sometimes, getting information out of a client can be a little like pulling teeth. A great research instrument that could come in handy now is a questionnaire, consisting of a series of questions and [ read more .. ]
Tips for a Professional Business-Card
Posted on: April 13, 2010 | Category: brand identity | 9 Comments
Small and Medium Enterprises (SME’s) are increasingly seeing the importance of networking. Your business card is one of the most important marketing tools: – Not only is it an advertisement, a networking and lead-generating tool, it is a visual representation of you and your business.
Anyone can give away a common business card but the professional who expresses their organisation’s message and personality through their business-card will [ read more .. ]
Defining various Logo-Styles
Posted on: March 30, 2010 | Category: brand identity | 7 Comments
Often people don’t know which logo-style is best for their company, it’s getting even worse when they aren’t even aware of the fact that there are several logo-styles.
In this following article, I will describe the different logo-styles and when best to use but first, lets start with the main purpose of a logo.
What’s the main Purpose of a Logo?
The purpose of a logo is to communicate a desired thought or feeling and [ read more .. ]
Branding: It’s Not Just for Cattle
Posted on: January 28, 2010 | Category: brand identity | 5 Comments
This post is originally published in The Jerusalem Post, April 2003. So why posting such an old article? … Because the information in this article is still very actual!
They surround you all day every day: … logos. From the moment you uncap the toothpaste in the morning, until you set your alarm clock at night, virtually every object you see is emblazoned with a company logo.
Why?
Do [ read more .. ]
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